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We have created a history in cosmetic business last three years . It is sometimes called a revolution according to media. Other companies including major cosmetic companies benchmark our business model and strategy. However, we never get others to follow us as a market leader. We have been trying to maximize customer values while minimizing an unnecessary part in the products and distribution channel. We directly contact to the customers through both on-line and off-line like franchise shops. I would like to compare this concept to that of Dell Computers. I think cosmetics shouldn't be a expensive one nor luxury one but daily products. Now, I am committing to deliver this concept to the world. I am confident of success in global market. I heartily welcome you to cooperate as a faithful partner.
 
Rationality of cosmetic product distribution chain
- Direct contact to the customers
- Each customer is able to test all of the product line in the shop and write her/his opinion on the web.
This type of feedback leads to improve the quality and diversity in our products
Reasonable price
-High quality products despite reasonable price
-Over 500 products are under $4.99
-Global shops will maintain this price range worldwide
Wide range of products
Over 600 products ranging from skin care, body care, makeup, fragrance, and hair care products.
Prosumer Cosmetics
Customer¡¯s active participation in product planning through the website